This is the Amaou Strawberry Monchhichi, a regional edition of the beloved character.
It’s an adorable sitting Monchhichi dressed as a strawberry.

Monchhichi was born in 1974 and has been a beloved Japanese character adored all over the world.
The name “Monchhichi” comes from a combination of the French word “mon” (meaning “my”) and “petit” (meaning “small and cute”), giving the sense of “my cute little one.”
It’s also said that the name derives from the word “monkey” and the sound “chicchi,” mimicking the character’s habit of suckling on a pacifier.

Dimensions (cm): Width 18 × Depth 10 × Height 16